Time To Tell

The true story of Swiss watchmaking

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The True Story of Marc Nicolet and Gisiger-Greder

One of these manufacturers is known for its diving watches, and the other for having made a watch shaped like the American flag, but both disappeared during the "quartz crisis."

2 08, 2026

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72 views

The True Story of Fero and Arlea

Fero was a Roskopf watch manufacturer founded in 1948. The acquisition of Arlea in 1957 enabled it to launch a line of anchor watches, but it did not survive the "quartz crisis."

26 07, 2026

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129 views

The Remarkable Pocket Chronographs of the Gerd-Rüdiger Lang Collection – Part 5

We continue our exploration of Gerd-Rüdiger Lang’s extensive collection, which was auctioned by Bonhams Cornette de Saint Cyr in Paris on March 11.

24 07, 2026

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122 views

The True Story of Festina Watches

Now owned by the Spanish Festina Group, the Festina brand and its watches have had an eventful history, marked by a series of takeovers between Switzerland and Spain.

20 07, 2026

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212 views

The True Story of Candino Watches

Founded in 1947, Candino grew rapidly to become a major watch manufacturer in the 1960s, thanks to its original designs tailored to its markets. Today, the brand is part of the Festina Group.

3 07, 2026

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213 views

The True Story of Armand Nicolet and Telda Watches

Telda has had an eventful history, one that has at times been rewritten with a great deal of imagination, and today the brand bears the name of its founder, Armand Nicolet.

25 06, 2026

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226 views

A Lady's Delight: The Feminine Chronograph

The first small wristwatch chronographs designed for women’s wrists appeared in the late 1930s. Only three movements of this type were produced: the Valjoux 69, the Geneva Sport 10.5, and the Universal 289.

21 06, 2026

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204 views

A Tribute to Philippe Stern: Is He Really “The Man Who Saved Mechanical Time”?

Philippe Stern led the renowned Patek Philippe from 1993 to 2009 and certainly contributed to its reputation. But did he really save mechanical watchmaking, as some claim?

20 06, 2026

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562 views