History of the brands

History of the brands

The true story of Société Horlogère Reconvilier

Reconvilier
Reconvilier watches suffered a double whammy: little appreciated during their existence because they were fitted with Roskopf calibers, and wiped out when American and then Asian quartz watches reached such low prices that the entire Swiss Roskopf watch industry disappeared.
History of the brands

The true story of Arbu watches

Arbu
Founded in 1937 and specializing in chronographs, the Arbu factory had a brief existence: it was bought out in 1957 by the Rumanel company, which never exploited the brand.
History of the brands

The true story of Nicolet Watch

Nicolet Watch
There are many Nicolet watchmakers in the Tramelan region. In this case, it's Charles, the founder of an innovative company specializing in chronographs.
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