History of the brands

History of the brands

The true story of Sarcar watches

Sarcar
Since its inception, Sarcar has specialized in innovative jewelry watches. Today, it remains one of the few Geneva-based companies capable of creating custom-made watches richly decorated with diamonds.
History of the brands

The true story of Helvétia watches

Helvétia
Founded by Omega's directors in 1895, La Générale, Helvétia watches, has had an eventful history. Around 1908, it was one of the first Swiss companies to produce wristwatches for men, and subsequently played an active role in the technical evolution of the Swiss watch, whether in the field of water-resistant watches, automatic watches, shock protection or...
History of the brands

The true story of Arly watches

Arly
A small company based in Tramelan, Arly is a typical example of the negative effects of the period of watchmaking concentration and the quartz crisis.
History of the brands

The true story of Ulysse Nardin

Ulysse Nardin
“The House currently has a selection of chronometers in Geneva whose average variation is less than 0.4 sec. per day." Ulysse Nardin advertisement, 1877
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