History of the brands

History of the brands

The true story of Vigilant Watch Manufactory

Vigilant
Achille Hirsch and his numerous descendants created multiple businesses in La Chaux-de-Fonds. The Vigilant Watch Manufactory was intended to produce economy watches and was one of the first Swiss factories to make wristwatches in 1900. It ceased to exist in the 1930s.
History of the brands

The true story of Spera watches

Spera
Founded in 1919, this discreet Tramelan watchmaking factory was one of the many companies to fall victim to the quartz crisis, disappearing in 1993.
History of the brands

The true story of Arly watches

Arly
A small company based in Tramelan, Arly is a typical example of the negative effects of the period of watchmaking concentration and the quartz crisis.
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