History of the brands

The True Story of the A. Douard Factory

Douard

Amédée Douard was one of the first in Switzerland to mass-produce wristwatches. He also designed a remarkable chronograph. Nisus took over in 1942.

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History of the brands

The true story of Société Horlogère Reconvilier

Reconvilier

Reconvilier watches suffered a double whammy: little appreciated during their existence because they were fitted with Roskopf calibers, and wiped out when American and then Asian quartz watches reached such low prices that the entire Swiss Roskopf watch industry disappeared.

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History of the brands

The true story of Invar watches

Invar

Achille Hirsch created a number of businesses in La Chaux-de-Fonds. The Compagnie des Montres Invar was intended to produce precision watches with their own calibers. The Invar brand was subsequently used by Achille Hirsch's sons, and the company ceased to exist in 1992.

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History of the brands

The true story of Charles-Henri Meylan watches

Charles-Henri Meylan

Small in size but big in production quality, the C. H. Meylan Watch Co. perpetuated the tradition of fine watches in the Vallée de Joux until its takeover by Baume & Mercier in 1947.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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