History of the brands

The True Story of Exactus Watches
History of the brands

The True Story of Exactus Watches

Exactus
After its acquisition in 1950, Exactus became Precimax's sister brand but remained independent. It even became the main brand before disappearing during the "quartz crisis."
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The true story of Etna watches
History of the brands

The true story of Etna watches

Etna
Manufacture d'Horlogerie Etna took the rather successful gamble of producing simple watches in Geneva, the city of luxury watches. The company disappeared with the quartz crisis.
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The true story of Palmyra watches
History of the brands

The true story of Palmyra watches

Palmyra
The Fabrique L. Tièche-Gammeter of Palmyra watches had a short existence, as it was bought out by Meyer & Stüdeli barely 14 years after its creation.
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