History of the brands

The true history of Preciosa watches
History of the brands

The true history of Preciosa watches

Preciosa
Precisosa watches were one of the many companies in Biel specializing in ladies' watches at the beginning of the 20th century. The company was later absorbed by SILVANA.
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The true story of HOGA watches
History of the brands

The true story of HOGA watches

Hoga
HOGA is one of the brands associated with the village of Tramelan in the Bernese Jura. It is best known for its jumping-hour watches from the 1950s and 60s.
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The true story of Wyler watches
History of the brands

The true story of Wyler watches

Wyler
Wyler watches were made famous by the use of the famous Incaflex balance wheel. But Wyler's history is not limited to this original shock absorber: the company created many interesting models, was a pioneer in automatic watches and sports sponsorship, and the Wyler family even ran another Swiss brand: Liema.
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