The true story of Swiss watchmaking

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History of the brands

The true story of Fabrique La Duchesse

La Duchesse

This La Chaux-de-Fonds factory produced some highly original watches in the early 20th century. It disappeared with the Great Depression of the 1930s.

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History of the brands

The true story of Zila watches

Zila

This small generalist manufacturer based in La Heutte, near Biel, produced a few remarkable models, particularly 8-day calendar watches, but disappeared at the beginning of the 21st century.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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History of the brands

The true story of Manufacture Junior

Junior

Manufacture Junior had a very brief existence, and for good reason: it was its creator who bought the famous Leonidas factory.

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