The true story of Swiss watchmaking

This website is made by humans for humans. Any use of text and/or images by a bot or AI for data collection or machine learning purposes is strictly prohibited and will be considered a violation of copyright.

History of the brands

The true story of Postala watches

Postala

No fewer than 10 companies in succession carried the Postala trademark. It was finally discontinued after its transfer to the Telda factory in the late 1950s.

View

History of the brands

The true story of Recta watches

Recta

A curious destiny for this Biel-based manufacturer, founded in 1897 and best known today for its superb compasses, which are used the world over.

View

History of the brands

The true story of White Star watches

White Star

One might think of White Star as a forgotten "little brand", a collateral victim of the quartz crisis of the 1970s. A closer look reveals an innovative company, responsible for a number of landmark models.

View

Showing 1-3 of 3 item(s)

Product added to wishlist

Nous utilisons des cookies afin de fournir une expérience utilisateur conviviale. En naviguant sur ce site, vous acceptez la politique d'utilisation des cookies.