History of the brands

The true story of Felca and Titoni
History of the brands

The true story of Felca and Titoni

Titoni
Titoni is one of the few Swiss watch manufacturers still owned by the family of its founder. Its long history has been marked by numerous remarkable models.
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The true story of Juvenia watches
History of the brands

The true story of Juvenia watches

Juvenia
Throughout its history, this beautiful manufacturer in La Chaux-de-Fonds has created remarkable models with astonishing creativity. Long managed by the Didisheim family, it is now part of a Chinese group based in Hong Kong.
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The true story of Rila watches
History of the brands

The true story of Rila watches

Rila
Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.
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The true story of White Star watches
History of the brands

The true story of White Star watches

White Star
One might think of White Star as a forgotten "little brand", a collateral victim of the quartz crisis of the 1970s. A closer look reveals an innovative company, responsible for a number of landmark models.
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