History of the brands

The true story of Invar watches

Invar

Achille Hirsch created a number of businesses in La Chaux-de-Fonds. The Compagnie des Montres Invar was intended to produce precision watches with their own calibers. The Invar brand was subsequently used by Achille Hirsch's sons, and the company ceased to exist in 1992.

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History of the brands

The true story of Acacia watches

Acacia

Founded in 1930, this Geneva-based company was taken over by Favre-Leuba seven years later.

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History of the brands

The true story of Rila watches

Rila

Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.

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History of the brands

The true story of Revue-Thommen watches

Revue-Thommen

Thommen is a major Swiss watchmaking company. Already one of the most important in terms of watch production at the end of the 19th century, it brought an innovation to the 20th century that transformed watch precision: the Nivarox. But this was not the only quality of this factory, which few remember today, yet which still exists.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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History of the brands

The true story of HOGA watches

Hoga

HOGA is one of the brands associated with the village of Tramelan in the Bernese Jura. It is best known for its jumping-hour watches from the 1950s and 60s.

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