History of the brands

The true story of Invar watches
History of the brands

The true story of Invar watches

Invar
Achille Hirsch created a number of businesses in La Chaux-de-Fonds. The Compagnie des Montres Invar was intended to produce precision watches with their own calibers. The Invar brand was subsequently used by Achille Hirsch's sons, and the company ceased to exist in 1992.
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The true story of Rila watches
History of the brands

The true story of Rila watches

Rila
Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.
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Paul Ditisheim, Swiss entrepreneur
History of the brands

Paul Ditisheim, Swiss entrepreneur

Paul Ditisheim
Paul Ditisheim was an illustrious watchmaker who dominated Swiss chronometry in the early 20th century. His life and work have been widely published, but little has been written about the companies he founded in Switzerland, and the links with the Solvil factory that later used his name.
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The true story of Invicta watches
History of the brands

The true story of Invicta watches

Invicta
A major company of the 20th century, Invicta and its subsidiary Invicta-Seeland have created remarkable models that are much sought-after today.
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The true story of Zodiac
History of the brands

The true story of Zodiac

Zodiac
Zodiac Watch Co. is one of those Swiss watchmaking companies that have changed hands several times and whose history is difficult to trace. Zodiac still exists, but the history available on the company's current website is rather fanciful.
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