The true story of Swiss watchmaking

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History of the brands

The true story of Driva watches

Driva

This La Chaux-de-Fonds-based watchmaker made a name for itself in 1937 with the launch of the first mass-produced repeater wristwatch, and in the 1970s with "concept-watches" that were far ahead of their time.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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History of the brands

The true story of Glycine

Glycine

Fabrique d'Horlogerie La Glycine was one of the first Swiss watchmakers to market automatic watches in the early 1930s, and some of its models, such as the Airman and Vacuum, are sought-after by collectors today.

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