History of the brands

History of the brands

The true story of Felca and Titoni

Titoni
Titoni is one of the few Swiss watch manufacturers still owned by the family of its founder. Its long history has been marked by numerous remarkable models.
History of the brands

The true story of Driva watches

Driva
This La Chaux-de-Fonds-based watchmaker made a name for itself in 1937 with the launch of the first mass-produced repeater wristwatch, and in the 1970s with "concept-watches" that were far ahead of their time.
History of the brands

The true story of Milus

Milus
A discreet manufacturer based in Biel, Milus made a name for itself in the 1980s with its avant-garde watch designs.
History of the brands

The true story of Rila watches

Rila
Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.
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