The true story of Swiss watchmaking

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History of the brands

The true story of Zila watches

Zila

This small generalist manufacturer based in La Heutte, near Biel, produced a few remarkable models, particularly 8-day calendar watches, but disappeared at the beginning of the 21st century.

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History of the brands

The true story of Montilier watches

Montilier

Quite a distance from the watchmaking regions of the Neuchâtel mountains and Biel, the Montilier factory has nonetheless succeeded in becoming a major watch factory employing several hundred watchmakers. It disappeared in the 1960s.

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History of the brands

The true story of the Electa watch factory

Electa

Of American origin, which is unusual for a watch manufacturer in Switzerland, Fabrique Electa began its life in Geneva and then moved to La Chaux-de-Fonds, which is also unusual in this direction!

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