History of the brands

The True Story of Irénée Aubry and 8-Day Watches

Irénée Aubry

The watch with an 8-day power reserve enjoyed considerable success in the late 19th and early 20th centuries. Although it was marketed by many manufacturers, it was Irénée Aubry who invented the famous version with a visible balance wheel.

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History of the brands

The True Story of Niga Watches

Niga

Originally an independent brand, Niga became affiliated with Postala in the 1930s. However, like Postala, Niga ceased to exist in the late 1950s.

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History of the brands

The true story of Repco watches

Repco

Founded by Pierre Nicolet, this Tramelan factory has remained faithful to mechanical watches and has not withstood the "quartz crisis".

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History of the brands

The true story of Eloga watches

Eloga

Eloga was a very active Lengnau-based manufacturer until it was taken over by Fortis in 1969.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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