History of the brands

The True Story of Perfecta

Perfecta

The history of Perfecta is complex because the brand and the factory had different destinies. But both disappeared from the watchmaking world at the end of the 20th century.

View

History of the brands

The True Story of Marvin Watches

Marvin

This beautiful Swiss manufacturer, which was particularly creative from the 1930s to the 1950s, experienced difficult times at the end of the 20th century. It still exists today.

View

History of the brands

The true story of Onsa watches

Onsa

This Longeau-based manufacturer is renowned for the quality of its diving watches. It was acquired by Fortis in 1972.

View

History of the brands

The true story of MIMO watches

Mimo

The Manufacture Internationale de Montres en Or (MIMO) is the originator of some remarkable models. But after MIMO acquired the famous Girard-Perregaux manufacture, the MIMO brand was gradually abandoned.

View

History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

View

History of the brands

The true story of Nicolet Watch

Nicolet Watch

There are many Nicolet watchmakers in the Tramelan region. In this case, it's Charles, the founder of an innovative company specializing in chronographs.

View

History of the brands

The true story of Ernest Borel & Cie

Ernest Borel

A jewel in the crown of the Neuchâtel watchmaking industry, Ernest Borel has always combined originality of design with chronometric precision. It is also one of Switzerland's oldest watchmakers, and its history is punctuated by remarkable models that are still sought-after today.

View