The true story of Swiss watchmaking

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History of the brands

The true story of Grovana watches

Grovana

Founded in 1925 as an assembling company, the company really took off in the 1960s with the launch of the Grovana brand.

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History of the brands

The true story of MIMO watches

Mimo

The Manufacture Internationale de Montres en Or (MIMO) is the originator of some remarkable models. But after MIMO acquired the famous Girard-Perregaux manufacture, the MIMO brand was gradually abandoned.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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