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After an eventful history, this Biel-based manufacturer was integrated into the Festina Group.
The true story of Swiss watchmaking
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History of the brands
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Like most of the watchmaking factories in St Imier, Moeris was interested in chronographs, but it was above all the quality of its civilian watches that made the company famous until the 1960s.
Guinand began as a manufacturer of high-quality counters and pocket chronographs. With the advent of wrist chronographs, Guinand used Ébauches SA calibers, but chronograph production has continued to the present day.
This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.