History of the brands

The True Story of Niga Watches

Niga

Originally an independent brand, Niga became affiliated with Postala in the 1930s. However, like Postala, Niga ceased to exist in the late 1950s.

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History of the brands

The true story of Felca and Titoni

Titoni

Titoni is one of the few Swiss watch manufacturers still owned by the family of its founder. Its long history has been marked by numerous remarkable models.

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History of the brands

The true story of Rila watches

Rila

Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.

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History of the brands

The true story of Liema watches

Liema

Created by Sigmund Liebmann, the Liema brand was taken over by Paul Wyler, who used it as a complementary brand for his own company.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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