The true story of Malleray watches

The true story of Malleray watches

Malleray

This Malleray factory disappeared with the crisis of the 1930s. It was later revived, but transformed into a watch import company.

Description

Joel Pynson

December 2025

The Malleray Watch Co. was founded in Malleray, north of Biel, between Tavannes and Moutier, in 1908 by brothers Émile Quartier-Haessig and Georges Quartier-Gabus [1].

It is a manufacturer that produces its own movements and owns several brands such as Fino, Radium, and Noni.

1909

1910

In 1915, the company became Quartier frères, successors to Malleray Watch Co. [2]. In 1918, the factory claimed to produce 500 watches per day.

In 1922, the company moved to Neuchâtel and became the Malleray Watch Factory in Neuchâtel. The Malleray factory became a branch of the Neuchâtel company, headed by Roland Tièche.

1918

1923

In 1930, the company left Neuchâtel and returned to Malleray [4]. However, the crisis of the 1930s proved fatal for the business, which went bankrupt in 1941 [5].

But the story of the Malleray Watch does not end there.

In 1968, Georges Juillerat briefly relaunched the Malleray Watch company in Malleray, which was taken over in 1972 by Claude Wittwer and François Pelletier, and the following year by François Pelletier and Marie-Claire Pelletier [6]. The company was transferred to Reconvilier.

However, the company is actually an importer and distributor of watches and therefore does not manufacture its own watches [7].

An excellent article on Malleray Watch calibers: https://watch-movements.eu/blog/en/2024/10/05/malleray-watch-watch-movements-and-history/

 

[1] FOSC 1908

[2] FOSC 1915

[3] FOSC 1922 et 1923

[4] FOSC 1930

[5] FOSC 1941

[6] FOSC 1968, 1972 et 1973

[7] La Suisse Horlogère, 1981, 21, pp. 5-6

The FOSC (Swiss Official Gazette of Commerce) is available at E-periodica

Notes:

About Time To Tell: Time To Tell has one of the largest private digitized databases on the history of Swiss watchmaking, with over 2.5 TB of data on more than 1,000 Swiss watch manufacturers. This database has been built up over a period of around 30 years and continues to be updated with around 50 to 100 GB of data each year. The database consists of historical documents, mainly Swiss trade journals, dating from the late 19th century to the late 20th century. Most of these documents are not available on the Internet. The historical articles published on the time2tell.com website always cite the sources used.

Time To Tell is a private company, independent of any watch manufacturer.

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