History of the brands

The True Story of Continental Watches

Continental

The Continental brand has existed since the 19th century and has been used by several watchmaking companies. However, the Continental company itself was founded in 1953 to produce affordable Roskopf watches. After several changes in ownership, the company is still in business in Möhlin, near Basel.

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History of the brands

The true story of Gallet watches

Gallet

Gallet is a special case among Swiss watch manufacturers. It was essentially a trading company, buying watches from various manufacturers in the La Chaux-de-Fonds region and marketing them abroad. But the company also made a name for itself in the field of chronographs and counters, particularly in the USA.

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History of the brands

The true story of Buren watches

Buren

Like Rolex or Britix, Buren (or Büren) has English origins. It was an important manufacturer in Switzerland, and its history is marked by remarkable models, particularly in the field of automatic watches and micro-rotors. It disappeared after its takeover by the American company Hamilton.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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