History of the brands

The true story of Onsa watches

Onsa

This Longeau-based manufacturer is renowned for the quality of its diving watches. It was acquired by Fortis in 1972.

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History of the brands

The true story of Bovet Frères et Cie in Fleurier

Bovet

Bovet is an illustrious name in Swiss watchmaking, cited as one of the pioneers of the Chinese watch in the 19th century. This is another branch of the Bovet family that has made a name for itself in Fleurier in the field of chronographs.

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History of the brands

The true story of Fabrique Le Phare

Le Phare

In the early 20th century, Fabrique Le Phare was the world's largest producer of repeating pocket watches, and its calibers were used by many other manufacturers. The transition to the wristwatch was difficult, but the company later distinguished itself by creating the first automatic quartz watch.

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History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

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History of the brands

The true story of Béguelin & Co, DAMAS watches

Damas

The DAMAS brand was created by Tramelan Watch in Tramelan, but it was the Béguelin & Co. factory that kept it alive for almost 50 years.

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