History of the brands

The true story of Grana and Certina watches

Certina

The Kurth brothers from Grenchen initially marketed their watches under the Grana brand, but it was the Certina brand that finally took hold, thanks to successful models such as the Labora and Certina DS.

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History of the brands

The true story of Rila watches

Rila

Rila is one of the many factories created by the Choffat family in Tramelan. Active until the "quartz crisis", it subsequently merged with the Dulux factory.

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History of the brands

The true history of Phenix watches

Phenix

After watchmakers, the Porrentruy factory, which enjoyed its heyday in the 1950s, has seen a succession of bankers.

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History of the brands

The true history of Breitling watches. Part One: from the origins to 1950

Breitling

Breitling is a major company in the history of the Swiss chronograph. It was behind such legendary models as the Chronomat and Navitimer, which are still in production today, and of which there have been many versions. The company's history is difficult to reconstruct, not because period sources are lacking, but because it has been repeatedly rewritten...

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