The true story of Swiss watchmaking

This website is made by humans for humans. Any use of text and/or images by a bot or AI for data collection or machine learning purposes is strictly prohibited and will be considered a violation of copyright.

History of the brands

The true story of Driva watches

Driva

This La Chaux-de-Fonds-based watchmaker made a name for itself in 1937 with the launch of the first mass-produced repeater wristwatch, and in the 1970s with "concept-watches" that were far ahead of their time.

View

History of the brands

The true story of Election watches

Election

This fine manufacture in La Chaux-de-Fonds almost disappeared in the 1930s. After recovering, it didn't survive the quartz crisis. It was behind the famous Incabloc shock absorber.

View

History of the brands

The true story of The Rode Watch Co, Fabrique Avia

Rode Watch

This American-Swiss manufacturer from the very early 20th century produced high quality watches, and created the Avia brand, taken over much later by Degoumois & Cie.

View

History of the brands

The true story of Tramelan Watch

Tramelan Watch

The Manufacture d'Horlogerie Tramelan Watch Co. was founded in Tramelan in 1907. It is the originator of the DAMAS brand.

View

Showing 1-4 of 4 item(s)

Product added to wishlist

Nous utilisons des cookies afin de fournir une expérience utilisateur conviviale. En naviguant sur ce site, vous acceptez la politique d'utilisation des cookies.